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Rackham North: Developing a Social Media Strategy for Your Scholarly Career

October 24, 2019, 3:00 pm to 5:00 pm EDT

Are you planning on going into the job market soon? Did you know 92% of companies (including colleges and universities) use or plan to use social media to recruit. Many graduate students have a love/hate relationship with social media. They know they “have to do it” that it’s the “right thing to do,” but is it necessary in higher education? You may be wondering, if you are planning to go the faculty tenure route, is it really necessary? At this workshop, you will learn how to think more strategically about your social media strategy and presence as a scholar. More specifically, you’ll decide what type of “professional persona” you are trying to portray and then you’ll learn some tactics and techniques for building your social media network.

This workshop is designed for graduate students and postdoctoral fellows. Space is limited. For faculty and staff, please contact to see if we can accommodate your attendance.

Registration is required at

We want to ensure full and equitable participation in our events. If an accommodation would promote your full participation in this event, please follow the registration link to indicate your accommodation requirements. Please let us know as soon as possible in order to have adequate time (one week preferred) to arrange for your requested accommodation(s) or an effective alternative.


October 24, 2019
3:00 pm to 5:00 pm
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Event Type
Workshop / Seminar
Duderstadt Center (Media Union)


1180 Duderstadt Center, North Campus
2281 Bonisteel Boulevard
Ann Arbor, 48109 United States
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